So here you are, behind your laptop, you just received an email from your new client for whom you’ve just designed an awesome logo, and boy, is he as excited as you are. Make sure you’ve got the right process and know-how to get it done.
The Many Tasks of the Mask is a graphic design project and self promotion piece that was developed with the intention to bring the viewer through my artistic process and design decisions.
Logo redesign or evolution is similar to change in any other aspect of the business. While an abrupt alteration in the logo design can often break emotional ties with customers, it is also important to keep your business logo updated.