Olympic Logos Past and Present

The 2010 Winter Olympic Games kicked off this weekend! This year the games are hosted in our home country of Canada, and we’re pretty hyped about it.

Each Olympic games has a massive ad campaign leading up to the games, which always features the logo that has been designed for that specific games.
The Olympic rings have been around for decades, and it is unlikely that they will be going anywhere sometime soon. Each Olympic Games has it’s own logo and brand, yet it always includes the 5 Olympic rings.

The Olympic brand is seen around the world, through every media stream, everywhere we look for the few weeks the games are on, so the logo is very important to the brand of the specific games. Check out how the logos have progressed throughout the years, crossing cultural boarders and design styles.

oh.. and.. GO CANADA!