Graphic Design Through the Decades: The ’00s
As 2011 brings us deeper into a new decade, it’s easy to forget that 2000-2009 contained a full 10 years of graphic design innovation and trends. More and more design leapt from print to the web, and work was created not just on a computer but on iPhones and other handheld devices as well. All of a sudden, you had to ensure your typography would look as good on a widescreen monitor as it would on a smartphone.
The following is just a smattering of the graphic design that emerged during that decade, but some of them I found to be new classics and others iconic for the start of the new century.
This being the final installation in my “Graphic Design Through the Decades” series, it’s a good time to revisit the previous entries and see just how far design has come – and how much has stayed the same.
Apple debuted the iPod in 2001 – this print ad is from 2003.
The first movie in the Harry Potter series – with its lightning-bolt font – was released in 2001.
“Never forget” was everywhere following the Sept. 11, 2001, attacks.
Milton Glaser modified his iconic design after 9/11.
Facebook launched in 2004, and workplace productivity was never the same again.
The AT&T logo was redesigned in 2005 but still features a version of Saul Bass’ globe introduced in ’84.
“Lost” crashed into TV households in 2004 along with its simple yet mystifying title sequence.
Co-founded in 2006 by U2’s Bono, Product Red raises funds to eliminate AIDS in Africa.
Street artist Shepard Fairey designed and printed this poster of Barack Obama during the 2008 presidential campaign. Fairey and the Associated Press just settled a lawsuit regarding the original photograph’s copyright.
The 2006 Super Bowl’s XL Roman numerals made for an extra-large logo.
Blizzard Entertainment’s “World of Warcraft” was released in 2004, and even nongamers became familiar with terms like MMORPG.
“Avatar,” released in 2009, got so much praise for its special effects yet so much flak for the use of Papyrus in its title font and subtitles.
The bid logo for the 2000 Summer Olympics featured a stylized image of the Sydney Opera House.
The television show “24” first aired in 2001, and the logo resembling a digital clock went alongside the split screen with the time running down during each episode.
Wikipedia, launched in 2001, has gone through a handful of logo changes. The puzzle ball version came about in 2003.
The televised talent show “American Idol” debuted in 2002, changing the way viewers interact with their TV shows.