Developing design for a fashion company or brand is unique work. When people look at a particular fashion brand, they want a sense of uniqueness and style that must match the style of clothes, but also be able to portray a sense of uniqueness that appeals to their target market. Here’s a look at 30…
Long before you know anything about a company, its logo and name tell you what to expect. Here are ten companies that do it better than the rest.
With more businesses expanding their online presence through company Websites, sub-sites, blogs, and social-media portals, it is becoming more important to identify a successful branding strategy and staying true to it.
Hey designers, this is an article you can kindly and humbly send to your clients and prospects. The client-designer relationship can be a tough one, but alas, we are here to help. Being a great client helps you get great, quality work.
There have always been little bits of engineering that define a car. Companies have been placing their signature house designs on their model line-ups for decades and these icons yield them brand recognition and publicity.
Logo redesign or evolution is similar to change in any other aspect of the business. While an abrupt alteration in the logo design can often break emotional ties with customers, it is also important to keep your business logo updated.
Learn how to overcome creative block when designing a logo. This article provides tips from professionals on how to get out of your funk and create a logo that’s ready for the world!
Way back in college – the early ’90s, to be precise – I was taught in graphic design class that huge companies continue to advertise because it’s important to keep their brand out there and in people’s minds.
With the NHL playoffs just around the corner, us hockey fans are getting ready for the drive to the cup. The world’s most prestigious trophy in all of sports (even if you don’t like hockey – everyone know it’s the coolest trophy).
The 2010 Winter Olympic Games kicked off this weekend! This year the games are hosted in our home country of Canada, and we’re pretty hyped about it.