Category: Branding

What Designers should know When Designing Digital Magazines for eCommerce Websites

Whether you are a designer, a marketer or an entrepreneur, when you work on starting up an eCommerce website, the first thing that comes into your mind is how to sell, where to promote your products and to whom you are addressing your offers. Everything starts with the selection of a niche of products, a…

Continue reading…

24 Examples of Great Print Marketing by Photographers

When marketing their business, most photographers will rely on the merit of their photographs—but it can’t do all of the work on its own. Using other printed materials such as business cards, flyers, mailers, and brochures can tell a potential client more about the photographer’s personality. A client might review dozens of photographs when choosing…

Continue reading…

Graphic Design Through the Decades: The ’90s

Compiling graphic design for the 1950s, the ’60s, the ’70s and the ’80s was easy. Just mention any of those decades, and iconic images pop into your head: cartoon-style housewives, bell bottoms, blocky, disco typography and neon lettering. But when it came to coming up with graphic design representative of the 1990’s, I was at…

Continue reading…

Logo Design: The Evolution of Popular Brands

An influential person once said “Good design is good business.” In today’s world when brand power and brand advertising has become the demand of the day, this little remark proves truer than ever. For this very reason, logos of different brands have a unique status and importance both in the minds of the consumer as…

Continue reading…